Sony Pictures CP Announces Global Licensing Program for ‘Jumanji’

“Jumanji: The Next Level” licensing program revealed ahead of Dec. 13 premiere.

Sony Pictures Consumer Products has announced a global licensing and merchandising program for “Jumanji: The Next Level.” Products will include video games, toys, apparel and more. Interactive licensed adventures will also see their way to consumers through experiences such as escape rooms.

The “Jumanji” brand has been licensed to multiple licensees including Outright Games, Funko, Bioworld, Fifth Sun, Lanard Toys and The Noble Collection. International licensees include Whitehouse Leisure International, Benson’s Trading and Park Agencies.

In addition to replicas of the “Jumanji” board game, character Pop! dolls, an immersive video game and other collectibles, t-shirts, sportswear, sleepwear and more will be available to celebrate the franchise. The products will be available worldwide ahead of the premiere of the next installment of the franchise.

These products and more will be available at numerous retail locations such as BoxLunch and Walmart. Additionally, certain products will be available on websites such as Amazon.

“We’re excited for our stellar lineup of products, collaborations and experiences that will be supporting the release of ‘Jumanji: The Next Level,’” says Jamie Stevens, executive vice president, Sony Pictures Consumer Products. “‘Jumanji’ is a multi-generational franchise, so we’re delighted to provide the film’s passionate fans of all ages with several creative products to extend and embrace the ‘Jumanji experience.”

 “Jumanji: The Next Level” makes its way to theaters Dec. 13.

TAGS: Jumanji
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