The second theme park from Mattel and Epic Resort Destinations will include Hot Wheels roller coasters, a Barbie Rooftop restaurant/bar and more.

License Global

March 21, 2024

2 Min Read
IPs featured at the Mattel Adventure Park in Kansas City.
IPs featured at the Mattel Adventure Park in Kansas City. Mattel

Mattel, through a licensing partnership with Epic Resort Destinations, has announced plans for a second Mattel Adventure Park location in a new entertainment resort destination located in Bonner Springs, Kan. The family-friendly themed entertainment destination is set to open in 2026, with plans to break ground later this year. 

Mattel Adventure Park Kansas City will offer the attractions of Mattel Adventure Park Glendale, Arizona, including themed Hot Wheels roller coasters such as the Hot Wheels Bone Shaker: The Ultimate Ride and the Hot Wheels Twin Mill Racer.  

While these attractions promise full-throttle fun for racing enthusiasts of all ages, there is plenty in store for park guests from other fan-favorite Mattel brands such as Thomas & Friends: World of Sodor, which includes five family-friendly experiential attractions and rides, including a dedicated indoor play space. Mattel Adventure Park Kansas City will also be home to the larger-than-life Barbie Beach House, featuring an interactive retail experience where fans can build their customized Barbie sets in the Barbie Dream Closet Experience, which uses hologram technology to bring Barbie to life right before guests’ eyes. The attraction also includes a Barbie-themed flying theater and The Barbie Rooftop restaurant and bar. 

At He-Man vs. Skeletor Laser Tag, Masters of the Universe fans can fight for Eternia in a massive laser tag arena in the likeness of the Castle Grayskull fortress. Mattel Adventure Park will also offer a mini golf experience with 18 holes inspired by Magic 8 Ball, Pictionary and other Mattel games, plus a larger-than-life custom climb UNO structure that delivers nostalgia and adventure for all ages. 

“Mattel Adventure Park Kansas City will bring our iconic brands to life with epic roller coasters, family-friendly attractions, an immersive theatre, themed dining and so much more,” says Josh Silverman, chief franchise officer, Mattel. “We are thrilled to expand these themed entertainment destinations and invite new fans to experience the world of Mattel in all-new ways as they create lasting memories with loved ones.” 

“We are proud and excited to announce Kansas City, Kansas, as the second themed entertainment destination location for Mattel Adventure Park, an Epic Resort Destinations licensing partnership with Mattel,” says Mark Cornell, president, Epic Resort Destinations. “We are bringing Mattel’s powerhouse brands to life through state-of-the-art technology and engaging experiences. This new destination is sure to provide infinite fun for the whole family.” 

Updates and a sneak peek of the world-class attractions will be available at Matteladventurepark.com. 

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