Following the success of the first restaurant at The Beach, Jumeirah Beach Residence in Dubai, Animaccord is introducing a new play and dining destination. Located in the Dubai Mall, the world’s largest shopping mall, the launch of the new Play Cafe is set for October. The concept of the brand extends across the restaurant and an indoor play-quest area and cafe that integrate the show’s theme.
The restaurant boasts a themed menu, featuring items based on the show, such as character-themed dishes and desserts. There is also an immersive indoor play-quest. Designed to spark children’s imagination and creativity, it lasts approximately an hour and is guided by an animator who leads a small group of children through a narrative journey filled with AR, interactive elements, clues and surprises. The adventure begins with a
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