Eater Unveils Cookware

Eater (part of Vox Media) has announced it is partnering with family-owned, American-made company, Heritage Steel, on a new line of chef-grade stainless steel cookware inspired by chefs and designed for professional chefs and home cooks alike.  

The Eater x Heritage Steel Cookware collection will offer home chefs tools they need to turn their home cooking and entertaining into a restaurant-worthy experience. 

“Heritage Steel shares our commitment to supporting ethical business practices and providing high-quality results,” says Amanda Kludt, publisher, Eater. “This partnership enables Eater to seamlessly expand our offerings into the homes of our readers through premium cookware that we’re really proud of, and it allows us to continue to meet the high standards that our audience expects from us.” 

The Eater x Heritage Steel Cookware line will include 10-, 8- and 5-piece sets, and several open-stock options including fry pans in three sizes. The collection will be available in October on Amazon and at independent cookware specialty stores. 

“This cookware is for those home cooks that know the value of great food,” says Bobby Griggs, vice president, Heritage Steel. “They’re the people who love to eat out, who are always experimenting with new products or recipes at home and who love to make delicious meals for their family and friends. Who better to partner with on this venture than Eater, a brand that understands this passionate consumer better than anyone? We are excited to launch this line with Eater and bring to market an exceptional cookware line smartly crafted in Clarksville, Tenn.” 

Related:PMC Announces Investment in Vox Media

Eric Karp, senior vice president, brand licensing, Vox Media, will be speaking at the Brand & Licensing Innovation Summit North America this November in New York City, Nov. 2-3. Find out more info here.