Ground Up Signs Partnership with ‘Minecraft’

New “Minecraft” shoes to hit market.
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License Global

September 14, 2023

Artwork for the Ground Up "Minecraft" collection.
Artwork for the Ground Up "Minecraft" collection.Ground Up

Ground Up International

, a footwear company, adds the “


” license to its roster with a new partnership.  

“Minecraft’s” virtual realm, marked by its signature blocks and creatures, will become an exclusive line of co-branded sneakers via Ground Up. 

More on the partnership will be revealed in the coming months, but it is set to launch in 2024. 


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