Ground Up Announces Expansion of Sneaker Collection to Foot Locker Europe

Ground Up Footwear, a sneaker brand, has announced its partnership with Foot Locker Europe. As part of this collaboration, Ground Up’s sneakers will be available at select Foot Locker stores across Spain, Netherlands, Germany, France, Italy, the U.K. and Belgium.  

Ground Up has experienced growth over the past year, expanding its global presence and partnering with entertainment licensees. The collaboration with Foot Locker Europe extends Ground Up Footwear’s distribution network and revolutionizes the accessibility of kids’ footwear options across multiple European countries.  

Customers can expect a range of stylish designs and vibrant colorways suitable for various tastes and occasions. Starting off the launch, 13 styles in sizes ranging from toddler to preschool will 

be available in all participating stores. Collaborations with entertainment powerhouses, including Marvel, Disney and “Bluey” are included in this lineup.