Fenty, Amina Muaddi Reveal Debut Shoe Drop

Rihanna’s brand has teamed with designer Amina Muaddi to release footwear.

License Global

July 15, 2020

1 Min Read

Designer Amina Muaddi has teamed with Rihanna’s Fenty brand to create a shoe line.

The four-shoe line will be the first drop in an ongoing partnership. The initial drop includes four styles:

  • A mule;

  • A sandal with PVC strap;

  • A cage pump that ties all the way up the leg; and

  • A lace up sandal with crystal.

Each of the shoes include a 10cm metal heel that adds lift while staying as comfortable as possible.

“It was very exciting to find that Fenty identity,” Muaddi told Vogue. “I wanted to start from scratch. I wanted the shoes to emphasize Fenty’s aesthetic and have Rihanna’s feminine yet edgy vision and style but do it through my own lens.”

Muaddi first connected with the Fenty brand through its creative director, Jahleel Weaver, who reached out to Muaddi through social media.

“Aside from her immaculate taste, something that I thought was really important between the connection of Amina and Rihanna… They are both modern women designing for modern women,” Weaver told Vogue. “I think that connection is really, really important. Obviously, Amina thinks about that with her designs in her line and Rihanna thinks about that in everything that she does. There’s something invaluable about women doing it for themselves. That is very important.”

The shoes will become available on fenty.com starting July 20.

For Fenty, the collaboration adds to its list of recent partnerships. The brand teamed with Heytea on a cosmetics bag last May.

About the Author(s)

License Global

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