Fenty Beauty, Heytea Bag Makeup Deal

Rihanna’s makeup line has joined the bubble tea brand to create a makeup bag.

License Global

May 9, 2020

1 Min Read
fentyheytea.png

Rihanna’s Fenty Beauty has announced a collaboration with bubble tea brand Heytea in China to create a makeup bag.

The collaboration will help promote Fenty’s newly released cheek products. The limited-edition makeup bag comes with a coupon for a free cheese and peach drink from Heytea as well as a limited-edition co-branded Fenty boxed set.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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