Finsbury Launches ‘Frozen’ Cake

Cake features the sisters and memorable snowman friend, Olaf.

License Global

June 22, 2023

1 Min Read
Frozen Cake, Finsbury Food Group
"Frozen Cake"Finsbury Food Group

Following the announcement of a third “Frozen” movie currently in the pipeline at Disney, bakers Finsbury Food Group is launching a refreshed version of its character cake, featuring the sisters and memorable snowman friend, Olaf.

The cake consists of a vanilla sponge, sandwiched together with a layer of raspberry jam and sweet filling, covered with soft icing.

March’s issue of License Global, explored how licensing has expanded the Finsbury Food Group business into new avenues and brought together countless fans, friends and families to light a candle on brand-inspired cakes in collaboration with intellectual properties.

The “Frozen” game is available now in Asda, Nevilles, NISA and Tesco.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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