The vintage-inspired line will include Pepsi headwear, cold weather gear, board shorts, slippers and flip-flops and is slated to launch this spring.
Concept One is also a licensee for PepsiCo’s Mountain Dew brand, which is also managed by JLG.
Concept One will showcase the new Pepsi collection at MAGIC Marketweek, which will take place February 18-20 in Las Vegas, Nev.
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