Jon Spalding, head, U.K. consumer products, Mattel, will discuss “The IP That’s Revolutionizing the Retail Industry” in his keynote in London later this month.

Ian Hart, Senior Digital Editor U.K. & EMEA

April 10, 2023

1 Min Read
Jon Spalding.
Jon Spalding.Mattel

Mattel’s Hot Wheels and Barbie IP will be the focus of the keynote session at Licensing for Retail Day, set to take place at Convene, London, on Apr. 19. 

Jon Spalding, head, U.K. consumer products, Mattel will lead a session entitled “Licensed to Play | The IP That’s Revolutionizing the Retail Industry.” 

From Hot Wheels to Barbie, Mattel is home to a wide roster of IP brands that supersede just one category, from footwear to clothes, beauty to homeware. But how can retailers work with brands to tell a 360 story, inspire consumers and be continually relevant in a fast-paced social media fueled world? In this session, Mattel will reveal all to attending delegates.  

“We’re so delighted to have Jon as keynote speaker for this event," says Laura Freedman-Dagg, Head of Retail, Informa Markets - Global Licensing Group. “Our attendees are looking for inspiration for their future licensing programs and I’ve no doubt that he will provide just that.”

Last month, Licensing for Retail Day announced the first batch of speakers, with Blues Group, English Heritage, MetaGallery, The Point.1888, Retail Week, Outerstuff and beforeSTORES confirmed to speak. 

View the full Licensing for Retail Day speaker agenda.

Find out more, or to book your place at Licensing for Retail Conference 2023.

The inaugural Licensing for Retail Day has been launched by Informa Markets' Global Licensing Group in partnership with industry trade association Licensing International.    

About the Author(s)

Ian Hart

Senior Digital Editor U.K. & EMEA, License Global

Ian joined the License Global editorial team in May 2022 as digital editor for the U.K. and EMEA, becoming Senior Digital Editor in April 2023.

Ian is a huge fan of sports and entertainment brands and, as a father, toys and kids' brands are a large part of his life!

He has been at Informa (formerly UBM) since 2018, where he was previously the editor of SHP, a B2B digital publication aimed at health & safety professionals.

Ian studied journalism at university before spending seven years in online fantasy gaming. Prior to moving to Informa, Ian worked in B2B trade print media, in the automotive sector, working on various publications aimed at independent automotive technicians and parts distributors.

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