Red Robin Reveals Juicy Couture Collab

Collection drops in time for Valentine’s Day.

License Global

February 1, 2024

1 Min Read
Red Robin velour tracksuit.
Red Robin velour tracksuit. Red Robin

Red Robin Gourmet Burgers has partnered with Juicy Couture, a lifestyle brand, to introduce The Juicier Collection, a limited-edition line specially crafted to celebrate the brand’s new juicier, more flavorful burgers. 

The limited-edition collection features Juicy Couture’s classic velour tracksuit emblazoned with custom crystal diamanté “Juicier” on the lower back and behind and the Red Robin logo on the chest and hip. 

"As Red Robin continues its renaissance with the launch of our juicier, more flavorful burgers, we’re teaming up with Juicy Couture to give fans an unexpected and fashionable way to celebrate with us,” says G.J. Hart, president, chief executive officer, Red Robin. “This limited-edition collection is a recipe for a bold fashion statement.” 

The Juicier Collection, which ranges from small to 3X, is available as a set at Red Robin’s Instagram Shop. 

“We are thrilled to partner with Red Robin for this unique collaboration that merges fashion and food,” says Stefani Fleurant, senior vice president, marketing, lifestyle, Authentic Brands Group, owner of Juicy Couture. “The collaboration captures the essence of both brands, offering consumers a fresh and exciting way to express themselves.” 

About the Author(s)

License Global

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