September 20, 2019
HUF has partnered with King Features Syndicate and Fleischer Studios to debut a new apparel collection that pays homage to Betty Boop.
The collection includes a vintage-inspired Cigar Club Betty souvenir jacket, a button-up Pajama shirt featuring an all-over martini glass print, and a ’90s-inspired Betty Boop airbrush crewneck sweater. The signature pieces are included in the apparel range such as fleece, knits, tees, socks, accessories, and a classic Betty Boop skate deck.
HUF’s latest collection is available now at its flagship store, online shop, and HUF retailers worldwide.
The collection debuts ahead of the 90th anniversary of the Betty Boop character.
Since making her first appearance in 1930, in the cartoon Dizzy Dishes, Betty Boop’s popularity has expanded internationally with licensing deals in regions such as France and Japan.
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