Adult and kid styles will release with the collection.

License Global

January 27, 2023

2 Min Read
Children wearing the “Park Trail” collection.
Children wearing the “Park Trail” collection. adidas

adidas and Beyoncé’s IVY PARK have announced their latest collaborative collection called “Park Trail” new performance wear from adidas x IVY PARK. 

As with the previous adidas x IVY PARK offerings, this latest drop features fashion styles, performance gear, footwear and accessories. The line is available in adidas stores and online at on Feb. 9 and Feb. 10 in select partner stores globally. 

The campaign stars entertainer, Offset and his son, Kodi, supermodel and actress, Devon Aoki, and rapper/singer Ice Spice. Japanese Instagram star and fashion icon/model, Coco Princess, American NFL Football player Jordan Fuller, NCAA gymnast, Nia Dennis, professional American soccer player, Dani Weatherholt, and professional skateboarder, Diego Nájera, round out the cast who bring this campaign to life. 

The apparel collection includes iconography, prints, sequins, camouflage, layering and on-body storage. The palette has colors that include Sol Ange (solar orange), Mojave (focus orange), Lake-Her (legacy indigo), Denali Green (wild pine), Yosemite (purple), White Sands (cream white), Pynes (pulse lime) along with a signature Canyon print (camo print). 

“Park Trail’s” footwear reimagines IVY PARK classics while adding newness. Taking cues from styles from the adidas archives, “Park Trail” footwear is transformed through the IVY PARK lens. The IVY PARK TT2000 basketball shoe makes its debut in this collection and is available in two colorways. “Park Trail’s” footwear is locked down by textures, prints, graphic modular accents, and vibrant colorways. 

Related:Adidas, IVY, Peloton Launch First Collaborative Collection

Accompanying accessories include fully convertible backpacks, bags and hats crafted with utilitarian accents, including carabiners and fastenings that channel the great outdoors. A mixture of colors, prints and finishes merge these statement pieces together. 

Taking cues from the line’s signature adult styles, the IVY PARK kid’s collection features sportwear, outerwear and accessories. 

Read more about:


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like