ZAG Games, CrazyLabs to Develop Second 'Miraculous' Mobile

In addition, Eran Holzman joins ZAG Games as creative director of the recently-launched division.

March 31, 2021

Following the first official mobile game launch for "Miraculous Ladybug & Cat Noir," ZAG Games has partnered again with game developer and publisher CrazyLabs to create a second mobile game for the property, "Miraculous Ladybug Puzzle RPG."

"The Miraculous Ladybug Puzzle RPG" is a new take on bubble shooter puzzle games.

"We're excited to see the phenomenal success of the official mobile game 'Miraculous Ladybug & Cat Noir' and are happy to extend our fruitful cooperation with ZAG Games," says Sagi Schliesser, chief executive officer, founder, CrazyLabs. "The new 'Miraculous Ladybug Puzzle RPG' is the result of an ongoing relationship and a deep understanding of the beloved brand. We look forward to offering life-long fans of Marinette and Adrien a whole new gaming experience, tailored per their gaming preferences."

"The Miraculous Ladybug Puzzle RPG" mobile game is the second project at ZAG Games since the division was established in October. The first is an adventure quest game for the Roblox

platform to release May 3.

"We are delighted that our first official game has been so widely-embraced by our fans, and we're happy to be partnering once again with CrazyLabs for our second official game," says Julian Zag, executive vice president, global operations, ZAG Entertainment. "Since 'Miraculous - Tales of Ladybug and Cat Noir' launched across streaming platforms, we have seen extraordinary demand for Miraculous content, consumer products and games from older audiences. This new game is being designed and will be marketed to Gen Z as the primary audience, while also making sure that the gameplay and onboarding are accessible for everyone to enjoy."

The news of the new mobile game coincides with Eran Holzman's appointment as creative director at ZAG Games, who will be working closely with CrazyLabs on the development of the game. Holzman joins ZAG from Matific where he served as senior game designer and producer. Prior, he was product manager and game designer at Jelly Button Games, where he was responsible for innovating and driving features and functions. Previous roles include game producer and project manager at Scientific Games Interactive and senior game producer and project manager at TabTale (now CrazyLabs).

"Eran is passionate about creating memorable experiences through fun interactive and engaging products that enthusiasts of all ages can enjoy, and with his extensive expertise across game design and production, we are delighted that he is joining our ever-growing ZAG team," says Elinor Schops, vice president, gaming experience, ZAG Entertainment.