Vodka Names Bugsted Master Toy

Children's content producer Vodka has named Simba Toys as the master toy licensee in the EMEA region for its new multi-platform brand Bugsted.

April 6, 2018

Vodka Names Bugsted Master Toy
Bugsted.jpg

Aimed at 8- to 11-year-olds, the Bugsted brand will include a TV mini-series (13 x 1), a game app for iOS and Android devices and collectible action figures.

The brand centers on a group of moon bugs that have evolved from a bug that stowed away on the Apollo 11 mission.

Simba Toys, a division of the Simba Dickie Group, is now planning a range of toys that will be rolled out at the same time as the mini-series and game app this September.

Read more about:

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.