ASIA–Tencent and Age of Learning have joined forces to developed ABCmouse English, a new learning program aimed at the Chinese market.

License Global

April 10, 2018

1 Min Read

The immersive learning language product was designed to provide non-English speakers with a foundation of English conversational fluency and literacy. The tool contains more than 5,000 learning activities organized into lessons and learning paths including an integrated Tencent curriculum.

 “Online education is very important for Tencent,” says Dowson Tong, senior executive vice president and president, social network group, Tencent “Age of Learning is the market leader in the U.S. and an ideal partner, with deep expertise and a 10-year track record of success creating effective learning experiences for millions of children.”

The new ABCmouse English learning program is available on all major platforms, including iOS and Android smartphones and tablets, and computers.

Users can connect to ABCmouse via app or website as well as on the instant messaging platform QQ.

Read more about:

Tencent

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like