February 25, 2020
were unveiled and voting began on Nov. 11. Votes were tallied from consumers, members of The Toy Association, retailers, journalists, bloggers and academics. Winners were announced in New York City, New York on Feb. 21.
The winners are:
Toy of the Year:
L.O.L Surprise! by MGA Entertainment
People’s Choice Award:
Rainbocorns Ultimate Sequin Surprise Series 2 by ZURU
Action Figure of the Year:
Disney Pixar Toy Story Basic Figures by Mattel
Collectible of the Year:
L.O.L Surprise! Winter Disco Series by MGA Entertainment
Construction Toy of the Year:
LEGO CITY Deep Space Rocket and Launch Control by LEGO
Creative Toy of the Year:
Star Wars: Galaxy’s Edge Droid Depot Custom Astromech Units by Disney Parks
Doll of the Year:
L.O.L. Surprise! O.M.G. Fashion Dolls by MGA Entertainment
Game of the Year:
Pictionary Air by Mattel
Infant/Toddler Toy of the Year:
FisherPrice Linkimals by Mattel
Innovative Toy of the Year:
Harry Potter Invisibility Cloak by Wow! Stuff
License of the Year:
Baby Shark by Pinkfong
Outdoor Toy of the Year:
Create A Castle by Create A Castle
Playset of the Year:
Mars Space Station by Playmobil
Plush Toy of the Year:
Pinkfong Baby Shark Song Puppets with Tempo Control by WowWee
Preschool Toy of the Year:
Coding Critters by Learning Resources
Specialty Toy of the Year:
LEGO Stranger Things the Upside Down by LEGO
STEM/STEAM Toy of the Year:
LEGO BOOST Star Wars Droid Commander by LEGO
Vehicle of the Year:
Hot Wheels Mario Kart DieCast Vehicle Assortment by Mattel
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