The range will launch later this year.

License Global

April 10, 2021

1 Min Read

The National Gallery Company has announced their latest licensing deal signed with Kangaru Toys.

"We look forward to this new partnership with Kangaru Toys and the expertise they bring in developing this new range, introducing the National Gallery paintings to budding artists of all ages," says Judith Mather, buying and brand licensing director, The National Gallery Company.

New drawing, painting and activity sets will be developed for the National Gallery, bringing together expertise in the arts, crafts and activity sector and the masterpieces in the National Gallery Collection.

"Kangaru is excited to join the National Gallery to introduce new artists of all ages to the National Gallery Collection," says Joe DiPalma, founder and chief executive officer, Kangaru Toys. "We'll supply children and adults with the right tools, pens, markers and inks and canvas while allowing them to be inspired by these great artists. Art kits and related supplies will bring the museum experience into homes and allow folks to explore their creativity while learning the stories behind the paintings and their narrative."

The new range will include junior art sets and learn-to-paint sets and adult art and coloring kits. Themed create, paint and draw the range will be in the style of the Masters and will be branded the National Gallery. Individual supplies will complement the key lines.

The range will be available in the National Gallery Shops and art material specialty retailers over 2021.

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License Global

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