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Collaboration builds on Mattel Creations’ inaugural partnership with Virgil Abloh featuring Masters of the Universe.

License Global

October 10, 2023

1 Min Read
All four Monster High dolls with Off-White ensembles.
All four Monster High dolls with Off-White ensembles. Mattel

Mattel and Off-White announced a partnership to create a capsule collection of four original Monster High dolls adorned in Off-White runway ensembles.  

“The genesis of this collaboration was a meeting in late 2020, where the fusion of Virgil Abloh’s creative vision and Monster High’s distinctive character sparked a groundbreaking partnership,” says Kim Culmone, senior vice president and head, doll design, Mattel. “The Off-White c/o Monster High collaboration signifies the celebration of creativity, non-conformity and the boundless possibilities that arise when fashion, art, and toy culture converge.”  

Accordig to Mattel, Abloh’s deep connection to this collaboration was evident, as it was one of the last projects he actively pursued. Abloh’s inspiration originated from his long-standing desire to explore the world of toys, driven by his close relationship with his children. His projects with Mattel marked his first foray into toys. 

The limited-edition Off-White c/o Monster High collaboration includes four dolls with their own unique personalities and a musical punk twist: Electra Melody, Harmonie Ghoul, Raven Rhapsody and Symphanee Midnight. 

Through a collaborative effort between Off-White, Mattel Creations and the Monster High design teams, the final box design offers a lid easily removed for collectors to handle the doll and reinsert her back inside with packaging remaining intact.  

Related:Mattel Creations, Warner Bros. Discovery CP Reveal Annabelle Doll

The four ghouls will be first introduced to shop in-store from Off-White flagship locations in Miami, New York City, Las Vegas, Paris and Milan, beginning Oct. 11. 

 

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