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Hasbro Sustainability Case Study
Learn the licensing basics and strategies you need to make your first deal, second deal or 50th deal. This fact filled, educational seminar will include all the basics and strategies for Licensees, Licensors, and everyone in between
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Join Catrina O'Brien, Director UK Licensing Consumer Products at Hasbro, to showcase how Peppa Pig swapped muddy puddles for the British coastline last year with the launch of branded beach-clean activities, resources, and a George at Asda clothing line all in celebration of World Oceans Day. The session will be moderated by Helena Mansell-Stopher, CEO at Products of Change.
Speakers:
Moderator: Helena Mansell-Stopher, CEO, Products of Change
Catrina O'Brien, Director UK Licensing Consumer Products, Hasbro
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Dec 2, 2024
