Hallmark Releases Hoops & YoYo App

Hallmark has partnered with Bare Tree Media to launch a new photo-sharing app featuring its character duo, Hoops & YoYo.

The free app lets fans add the characters to their photos, as well personalize photos with frames and text.

The “Hoops & YoYo Lookin’ Fine” app is now available for iOS devices in the Apple iTunes Store.