Creative Kids Launches Gracie’s Corner Line at Walmart

Collaboration marks the first Gracie’s Corner products to hit retail shelves.

License Global, Content Editor

February 13, 2024

1 Min Read
Gracie's Corner logo.
Gracie's Corner logo. Creative Kids

Gracie’s Corner and global toy company, Creative Kids, have announced the launch of exclusive products at Walmart that feature a learning mat and a plush Gracie doll.   

“Gracie’s Corner was born out of a necessity to create educational and inclusive programming where children can see themselves reflected within animation and we desire to continue expanding to multiple verticals for merchandise,” says Dr. Arlene Hollingsworth, co-creator, Gracie’s Corner. 

The learning mat is designed for children one to four years old and includes many of Gracie’s songs along with educational tools that help with letter recognition and corresponding word association. The 24-inch plush Gracie doll is dressed in her signature look of a white blouse, pink feathered skirt and bright smile.  

The new items are available exclusively in select Walmart stores, throughout the Southeastern region, including Alabama, Florida, Georgia, Louisiana, The Carolinas and Texas.  

“Partnering with the Gracie’s Corner team has been an excellent demonstration of the power in global platforms such as YouTube,” says Daniel DeLapa, chief marketing officer, Creative Kids. “We love how the products came out and can’t wait to see them in the hands of kids across the U.S. Southeast region.”  

Read more about:

North America

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for daily updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like