Comic-Con: Tokidoki Brings Exclusives to San Diego

New collabs with Sanrio and “Overwatch” were some of the highlights at this year’s event.
License Global

July 19, 2019

Comic-Con: Tokidoki Brings Exclusives to San Diego

Lifestyle and fashion brand Tokidoki showcased exclusive licensed merchandise and product activations at this year’s Comic-Con.

This year’s slate of new products included collaborations with Sanrio and Activision Blizzard’s Overwatch. Other Tokidoki’s exclusive Comic-Con merchandise included:

  • Kitty Mermaid hoodies;
    • Cali Dreaming hoodies;
      • Grey Tiger tees;
        • Face off Dragon hoodies; and
          • Cotton Candy Dreamin’ bag prints.

            The company also hosted SDCC fan events, such as

            • A signing with Simone Legno, creative director, Tokidoki;
              • BAIT store pop-up and a
                • IT’SUGAR store pop-up

                  To stay up to date on the latest news from the event, check out our 

                  continuing coverage

                   from the show floor.

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