Top Candy Brands Sign New Partners

Best Items International has signed on to create a line of candy wrapper-inspired bags and accessories featuring Just Born brands, including Peeps, Hot Tamales, Mike and Ike, Peanut Chews and Warheads, available in the beginning of 2013.

The partnership was negotiated by Lisa Marks Associates, which also brokered a new partnership for the Smarties brand that will see Smart Planet create a line of branded drink and storage containers, available later this year.