‘Masha and the Bear’ Reveals New Apps and Games Business

Animaccord, the entertainment company behind the animated series, “Masha and the Bear,” is expanding its array of mobile applications and games.

Already gaining a portfolio of 30+ games with 700 million downloads, in May 2023 Animaccord became a publisher of its own apps in the App Store and Google Play. Within just four months of the launch, Animaccord has published its own developed apps with the total downloads of more than 10 million.

Among the newly developed apps are “Masha and the Bear for Kids,” “Masha and the Bear Magic Coloring” and “Cooking with Masha.”

To expand its portfolio, Animaccord is inviting third-party developers to join Masha Club. By gaining access to all the features of subscription-sharing and cross-promo platforms, they will receive a chance to take advantage of the “Masha and the Bear” ecosystem to promote new games and apps in first-tier countries.