Liverpool FC Collaborates with Blippi for New Content and Retail Range

Liverpool Football Club is bringing football to a new generation alongside YouTube edutainment star, Blippi.

Aimed at preschool-age children, “Blippi” is a live-action preschool program that takes kids on field trips to explore kid-friendly interactive destinations and experiences. These adventures elevate playtime into a learning experience by allowing kids to explore, meet new people and learn new words and facts associated with the places they visit.        

In this week’s installment, “Mascot Fun with Mighty Red,” Blippi is in Liverpool to visit Anfield. In the episode, he discovers what it takes to be a football mascot with expert tuition from Liverpool FC’s official mascot, Mighty Red.

Alongside this episode, Liverpool FC and Blippi have collaborated on a new retail range launched on July 10, available exclusively through LFC’s official retail channels. This is Blippi’s first collaboration with a sports team outside the U.S.

The initial drop includes special edition LFC x Blippi T-shirts and hoodies. The second range, planned for November, will introduce LFC x Blippi pajamas, a scarf and accessories to the collection.