Brands with Influence Appointed to Represent ‘Beo n Peno’

Brands with Influence will represent the brand for licensing in the U.K..

License Global

November 26, 2019

1 Min Read

Brands with Influence has been appointed by Animantz to represent licensing efforts in the U.K. for their award-winning children’s animated series, “Beo n Peno.”
“Beo n Peno” is the newest addition to Brands with Influence’s list of clients. In addition to “Beo n Peno,” Brands with Influence represents the likes of Kate Humble, Woolly and Tig, Bush Baby World, Countryfile and Springwatch.
“I am really excited to have Brands with Influence on board to build the licensing program in the U.K.” says Prabakar Thirunavukarasu, producer, Animantz. “I’ve been very impressed with their understanding of the brand and their plan to bring the series to life off screen.”
“Beo n Peno” has been picked up by Amazon Prime Video which is showing the first 13 episodes of the series. The series is also being broadcast internationally on the Kedoo multi-channel network. In the U.K. specifically, the series airs on the Super Toons TV YouTube channel with around 1.5 million subscribers. The series has already built an audience since it was launched in September of this year.
“I was immediately struck by the quality of the production along with the hilarious adventures of the two protagonists, Beo and Peno,” says Dom Wheeler, director, BWI. “There is definitely a nod towards the memorable Hanna-Barbera series of the 1960s and 70s in terms of the slapstick nature of the humor which makes this series so appealing. I see great potential with the licensing opportunities especially where we can successfully translate the personality of the series onto products.”

Read more about:

brands with influence

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like