December 5, 2020
Magic Light Pictures has announced it will a produce new BBC One Christmas Station identifications inspired by Julia Donaldson and Axel Scheffler characters.
The new idents will appear alongside the BBC One premiere of “Zog and the Flying Doctors.”
“Magic Light Pictures have exclusively created a set of unique animated idents, especially for BBC One this Christmas featuring Julia Donaldson and Axel Scheffler’s wonderful characters, that I hope will make everyone smile and bring a big dose of festive cheer and togetherness at the end of a tough year,” says Charlotte Moore, chief content officer, BBC.
This exclusive festive collaboration will feature idents of Zog, Princess Pearl and Sir Gadabout alongside The Gruffalo and his daughter, The Gruffalo’s Child. The idents will feature day and night segments including a decorated tree, twinkling lights and seasonal charm.
“We love partnering with BBC One and this project was conceived from a conversation between us last year,” says Martin Pope, co-founder, Magic Light Pictures. “An earlier ident Magic Light produced with The Gruffalo’s Child in 2011 had proved a real hit and we were both excited to revisit the opportunity. It’s particularly wonderful to have created these extra animations this Christmas and we’re delighted to share them with BBC audiences.”
The idents are produced by Barney Goodland with executive producer Martin Pope for Magic Light Pictures, with key creative partners from the animated specials, including animators from previous films and the musical score from René Aubry. Animation services were provided by London studio Red Knuckles.
The idents were unveiled live to the nation on November 29.
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