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‘Masha’ Inks CP Deals for North America

‘Masha’ Inks CP Deals for North America
Animaccord has announced a slew of “Masha and the Bear” licensing deals across the publishing, costumes and party supplies categories.

The deal includes various consumer product partnerships with Canadian and U.S. companies. Agreements include:

  • Phidal for a series of English-language books, puzzle books, a bubble magnet book, bath time books and other publishing deals;
  • Penguin Random House for Spanish-language story books, activity books, coloring books, educational books, novelty books and compiling books;
  • Palamon for children and adult costumes; and
  • Shindigz for branded plates, cake suppliers, danglers, centerpieces, photo booths, yard signs, cut-outs, personalized table overlays and personalized candy.

“Masha and the Bear” has continued to ink far-reaching licensing deals across the globe. Animaccord’s animated series has also signed with partners in Asia, the Middle East and Europe.

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