Top licensed player merch sales revealed.

License Global

August 7, 2023

1 Min Read

The NFL Players Association has released the top-selling players for licensed merch. 

Patrick Mahomes tops the NFLPA Top 50 Player Sales List, in the months following his team’s championship victory. Close behind are stars like Aaron Rodgers, who moved to a new team after 18 seasons, along with Joe Burrow, Micah Parsons and Travis Kelce. Parsons and Kelce become the first linebacker and tight end to simultaneously break into the top five since the list’s inception in 2014. 

The list tracks sales of officially licensed NFL player merchandise from March 1 to May 31, 2023. This comprehensive list includes data from online and traditional retail outlets as reported by more than 80 NFLPA licensees and is the only verified ranking of all officially licensed NFL player products.  

The products include adult and youth game jerseys, T-shirts, hoodies, bobbleheads, plush toys, socks, face coverings, headbands, figurines, wall decals, backpacks, pennants, photos, drinkware, pet products and more. 

Top 20 players among all officially licensed products sold: 

1. Patrick Mahomes II, QB, Kansas City 

2. Aaron Rodgers, QB, NY Jets 

3. Joe Burrow, QB, Cincinnati 

4. Micah Parsons, LB, Dallas 

5. Travis Kelce, TE, Kansas City 

6. Jalen Hurts, QB, Philadelphia 

7. Dak Prescott, QB, Dallas 

8. Josh Allen, QB, Buffalo 

9. CeeDee Lamb, WR, Dallas 

10. T.J. Watt, LB, Pittsburgh 

11. Justin Jefferson, WR, Minnesota 

12. Kyler Murray, QB, Arizona 

13. Kenny Pickett, QB, Pittsburgh 

14. Derek Carr, QB, New Orleans 

15. Jimmy Garoppolo, QB, Las Vegas 

16. Trevor Lawrence, QB, Jacksonville 

17. Jason Kelce, C, Philadelphia 

18. Jordan Love, QB, Green Bay 

19. Ja’Marr Chase, WR, Cincinnati 

20. Justin Herbert, QB, LA Chargers 


About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

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