NBA Adds Teammates in Canada | License Global

NBA Adds Teammates in Canada


The National Basketball Association Canada has announced two new retail partnerships for apparel and home accessories, in a series of deals brokered by Studio Licensing.

Bulletin is planning a line of NBA apparel that will include long- and short-sleeve t-shirts featuring designs from multiple NBA teams. The line is set to launch at Winners stores across Canada.

Millennium Products Group is developing a range of home accessory items such as an NBA-branded, basketball-shaped chair and ottoman.

Bulletin and Millenniun are just the newest partners in a burgeoning licensing program for the NBA in Canada that also includes extensions in toys, games, confectionary, home décor, stationery and hosiery.