Michael Phelps Debuts Swim Brand

Swimming equipment manufacturer Aqua Sphere and Olympian Michael Phelps, the most decorated swimmer of all-time, are launching the MP brand of competitive swim gear.

The brand will launch in May with a competitive men's swimsuit called the Xpresso, with additional products debuting later in the year including a women's version of the Xpresso, performance goggles and a swim snorkel.

"My decision to partner with Aqua Sphere and launch the MP brand was driven by the opportunity to enhance the technical aspects of swimming products available in the marketplace, and I am proud to be a part of the development of our first competitive racing suit, the Xpresso," says Phelps. "I believe we have created a racing suit that provides the correct level of compression in the right areas combined with flexibility that is noticeably significant in and out of the water. From the light-weight material to the eye-popping colors, I'm looking forward to racing in the Xpresso starting with the Mesa Grand Prix."

The line was developed with technical input and product testing from Phelps and his coach Bob Bowman.

"We are extremely excited to officially introduce Michael Phelps' signature brand, MP, to the international marketplace, highlighted by our fully integrated collaboration in the development and release of MP's first competitive racing suit–Xpresso," says Todd Mitchell, business line manager, Aqua Sphere. "Michael and Bob challenged Aqua Sphere to develop a racing suit that distinguishes itself from the other technologies available in the marketplace."