BT Sport is introducing a new way to experience the rise of women’s football in London with Greene King.
The Red Lion pub is the most popular pub name in the U.K., with most pubs serving as the cultural home of watching football. BT Sport is now working with Greene King to shine the spotlight on women’s football.
Changing the name of The Red Lion in Moorgate, London to The Red Lioness for 10 days, this celebration will become the home for women’s football and showcase major games – England vs. Germany, Czech Republic vs. England and Arsenal vs. Tottenham – from Nov. 9 through Nov. 17.
“BT Sport is proud to enter its sixth season broadcasting the FA WSL, and we are committed to helping grow the women’s game,” says Simon Green, head, BT Sport. "I’m particularly pleased that we have been able to work with The FA to create key moments in the season when women’s games will be played at Premier League grounds, as well as scheduling games during international breaks and making selected games available for free.”