Asda Unveils Christmas Products

Themes of the line include blood orange, salted honey and truffle.

August 11, 2021

Supermarket Asda has announced their food selections for Christmas 2021.

Along with some previous staples, the retailer is offering 240 premium quality products, and with 200 vegan and “Free From” options, Asda has dubbed this Christmas line as “the most inclusive Christmas yet.”

“This Christmas we know our customers are looking to create something truly magical for their loved ones,” says Sam Dickson, vice president, Asda Own Brand at Asda. “Our insight has told us that for many, this Christmas will be two Christmases in one, with customers seizing every moment and starting the celebrations as early as possible.”

Other highlights of the line include 3 Bone Rib Joint with Parmesan and Truffle Crust, Blood Orange Chocolate Bauble, Salted Honey and Caramel Meringue Stack, Truffle Brie, Blood Orange and Venison Pate and finally, a Mince Pie with Orange Zest Pastry.

“Each season brings new inspiration and my favorite food trend for this Christmas has to be blood orange, which is at its very best

in December,” says Linsey Taylor, senior director, new product development, Asda.