U.K. DreamToys List Revealed

Britain’s Toy Retailers Association released DreamToys 2014, its annual prediction of best-selling toys for the holidays.

April 6, 2018

4 Min Read

Amid expectations that this will be the best Christmas for British toy sales for four years Britain’s Toy Retailers Association released DreamToys 2014, its annual prediction of best-selling toys for the holidays.

 “Impulse sales of collectables and lower-priced toys are up, as are licenses from hit movies such as Frozen. These two factors have combined in the first six months of the year to deliver a six percent  growth in toy sales by value and a 17 percent increase in unit sales; the fastest growth rate since 2010, and one which suggests that Christmas 2014 might be the best for some time,” says Frederique Tutt, toys global industry analyst , NPD Group.

 “In addition to the significant growth in collectables and lower price toys, we have also seen a sustained trend over the last three to four years towards construction toys,” says Tutt.

According to NPD, Christmas accounts for 33 percent of the U.K.’s annual $4.8 billion toy sales, with children up to the age of 11 receiving an average of 37 toys, costing a total of more than $ 450. 

The list has been broken down into ten categories and 12 Top Toys (indicated by *).

Tech Tastic! From robots to talking birds, technology in toys continues to evolve, these toys are some of the best examples:

·      AirHogsRC Rollercopter from Spin Master                          

·      Flutterbye Deluxe Light-Up Fairy from Spin Master                          

·      Furby Boom-Crystal Series from Hasbro                                 

·      Kidizoom Smart Watch* from VTech                                  

·      LeapBand (assorted) from LeapFrog                                

·      LeapTV from LeapFrog                               

·      MiP from Trends/WOW WEE              

·      My Friend Cayla* from Vivid                                       

·      Teksta T-Rex from Character                               

·      Xeno from Flair                                        

·      Zoomer from Spin Master                          

·      Zoomer Dino –Boomer* from Spin Master                            

Wheely Good Fun Cars, trains and fantasy play are always high on the Christmas wish lists; this selection has something for every age group:

·      Fisher-Price Thomas and Friends TrackMaster Avalanche

Escape from Mattel   

·      Hot Wheels Super Loop Chase Race from Mattel    

·      Mega Bloks Thomas & Friends  1-2-3 Count with Thomas from Mega Brands  

·      Fisher-Price Thomas & Friends Motion Control Thomas from Mattel            

Hugs n’ Heroes From the perfect baby to the ultimate super hero, these toys make fantasy play magical, all they need is a child’s imagination:

·      Baby Annabell Learns to Walk from Zapf Creation            

·      Barbie & The Secret Door Princess Alexa Doll from Mattel                    

·      Barbie Malibu House from Mattel                  

·      Dragons Giant Fire Breathing Toothless from Spin Master                   

·      Emotion Pets- Bruno from Flair                    

·      Little Love Baby Talk from VTech                 

·      Marvel Super Hero Mashers (assorted) from Hasbro                       

·      Monster High Freaky Fusion Hybrids Dolls (assorted) from Mattel                  

·      My Little Pony Equestria Girls Twilight Sparkle from Hasbro                

·      Ninja Turtles Movie Figures (assorted)from Flair                 

The Collectables These lines fire the imagination and feed the passion:

·      Little Live Pets Bird Cage* from Character               

·      Minecraft Animal Mob Pack from Character               

·      Minecraft Figures (assorted)* from Character               

·      My Magical Mermaid Water Wonderland from Zuru             

·      Shopkins Small Mart from Flair          

Let’s Make Making and creating has been a big theme this year in toys, this selection ranges from food to knits—it’s good to share!

·      Chill Factor Ice Cream Maker from Character           

·      Cra-Z-Knitz Ultimate Designer Knitting Station from Character                

·      Cra-Z-Loom Bracelet Maker from Character            

·      DohVinci Style and Store Vanity from Hasbro              

·      Play-Doh Cake Mountain from Hasbro              

·      Sew Cool Sewing Studio from Spin Master  

Build the World From castles to spaceships the construction choice is endless:                                                        

·      City Mobile Police Unit from LEGO              

·      Disney Princess Cinderella’s Romantic Castle from LEGO             

·      Friends Heartlake Shopping Mall from LEGO          

·      Lego DC Comics Super Heroes: Batman Man-Bat Attack from LEGO       

·      The LEGO Movie–Benny’s Spaceship, Spaceship, SPACESHIP!*  from  LEGO     

Toys 4 Tots Toddlers today get to have some serious fun:

·      Doc Mc Stuffins Get Better Talking Mobile from Flair                                                

·      Fisher-Price Laugh and Learn Crawl Around Car from Mattel                                           

·      Fisher-Price Little People Skyway from Mattel                                             

·      Peppa Pigs Muddly Puddle Jumbo Jet from Character                                      

·      Peppa Pig Weebles Wind & Wobble Playhouse from Character                                      

·      Toot-Toot Animals Safari Park* from VTech                                     

My Go! From chickens to moustaches, the board game continues to bring the whole family; these are a selection of the best:

·      Bop It! Beats* from Hasbro           

·      Bunny Jump from University Games  

·      Chicken Charades from University Games    

·      Don’t Take Buster’s Bones from John Adams      

·      Elefun & Friends Mousetrap from Hasbro            

·      Gooey Louie from John Adams     

·      Hotel Tycoon from Esdevium Games  

·      LOGO Grab from Vivid                 

·      Moustache Smash from Spin Master       

·      My Monopoly from Hasbro       

·      Simon Swipe from Hasbro     

Ready to Rumble Hero or villain, these toys let their imagination soar:

·      Nerf Demolisher 2-in-1* from Hasbro            

·      Nerf Rebelle Agent Bow from Hasbro            

·      Nerf Zombie Strike Crossfire Bow from Hasbro             

·      Star Wars Rebels Inquisitor Lightsaber from Hasbro                

·      The Amazing Spider-Man 2 Web Slinging Spider-Man from Hasbro  

·      Transformers Flip N Change (assorted) from Hasbro               

·      Transformers Stomp and Chomp Grimlock* from Hasbro                    

Frozen’s the Word The epic journey of the fearless princess continues here in the land of toys with this highly popular selection:

·      Disney Frozen Elsa Classic Dress from Rubies             

·      Disney Frozen Snow Glow Elsa* from Jakks Pacific    

·      Disney Frozen Ice Skating Doll (Assorted)* from Mattel               

·      Disney Frozen Magical Lights Palace from Mattel   

·      Disney Frozen Olaf the Snowman from Mattel            

·      Disney Frozen Sparkle Dolls (Assorted)* from Mattel           

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