Redbubble, Warner Bros. Extend Licensing Partnership

Redbubble and Warner Bros. Consumer Products agreement includes brands such as “Rick and Morty,” “Adventure Time” and “Steven Universe” through 2021.

License Global

November 11, 2020

1 Min Read
redbubblerickandmorty.png

Redbubble has announced the extension of its partnership agreement with Warner Bros. Consumer Products.

The extension allows fans to continue creating and selling art inspired by “Rick and Morty,” “Adventure Time” and “Steven Universe” through the end of 2021. Through Redbubble’s Partner Program, artists can create art within specific brand guidelines, that fans can then have printed on more than 120 products. Since the program’s launch in August 2018, hundreds of thousands of products have been sold emblazoned with fan art from almost a hundred properties.

“Innovative licensors continue to seek new ways to amplify engagement with fans, and we are excited that Warner Bros. Consumer Products will continue harnessing the creative power of more than a million artists worldwide on the Redbubble marketplace,” says Eric Morse, senior vice president, content partnerships and general manager, global licensing, Redbubble. “At the same time, many artists are looking for a way to supplement their incomes at a critical time, so this partnership is a win for everyone involved, especially fans of these beloved shows.”

Artists and fans interested in creating and selling art inspired by “Rick and Morty,” “Adventure Time” and “Steven Universe” or buying it, can visit: Redbubble's website.

Redbubble has continued to craft a strong partnership with brands such as “Steven Universe” The company launched an interactive online fan experience for the brand last year.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like