Hasbro, Urban Outfitters Launch ‘Peppa Pig’ Collection

Urban Outfitters is getting a boost from Hasbro’s “Peppa Pig.”

License Global

October 8, 2020

1 Min Read

Hasbro has announced that “Peppa Pig” is jumping into Urban Outfitters with an all-new exclusive collection including vinyl, tech accessories, apparel and more. 

Hasbro is exhibiting at Festival of Licensing, the month-long virtual celebration of the global licensing industry, which takes place online Oct. 6-29. It’s free to register and attend via www.festivaloflicensing.com.

The exclusive line includes a bi-colored pink and red vinyl variant of Peppa’s top-selling album “My First Album,” and essential tech accessories like PopSockets, phone cases and mouse pads. Urban Outfitters will also offer two men’s t-shirt designs featuring Peppa’s iconic smile. The “Peppa Pig Super Sticker Book” (not exclusive to Urban Outfitters), rounds out the Peppa collection.  

Series eight of the series is currently rolling out worldwide, including more “Peppasode” premieres. Series nine is also currently in production.
The collection is available on www.urbanoutfitters.com and in-stores now.

Want to learn more? This company is an exhibitor at Festival of Licensing. For more news like this or to experience the event, click here.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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