Sponsored By

Seltzer Licensing Inks Deal for ‘Making It’ Crafting Book

NBCUniversal’s has partnered with Abrams to launch a crafting book for the “Making TV” competition TV series.

License Global

April 20, 2020

1 Min Read
Making It 4.20.png

Seltzer Licensing has brokered a deal on behalf of NBCUniversal to bring the Amy Poehler and Nick Offerman-hosted TV series “Making It” to the world of publishing.

The deal sees Abrams launching The Making It Guide to Crafting based on the NBC series. The book will include 25 crafting projects inspired by the best DIY crafts that were featured on the show.

“We’re thrilled this licensing partnership delivers a fun, craft-filled book with engaging activities for the whole family, especially given the current stay-at-home environment,” says Stu Seltzer, president, Seltzer Licensing Group.  

The Making It Guide to Crafting features introductions to DIY categories such as woodworking, fiber arts and paper crafts. Abrams' book will also feature a foreword written by Offerman.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like