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The Grinch to Steal Primark with Holiday Season
CPLG has coordinated a deal to bring Dr. Seuss’ How the Grinch Stole Christmas to Primark stores this holiday season.
License Global
February 14, 2019
1 Min Read
The holiday character has inspired a range of adult daywear and accessories from Park Agencies, such as Christmas sweaters; nightwear and onesies for kids and adults from Somerbond, BC International and Cooneen; a homeware range from Dreamtex; socks from Misirli; slippers from Brand Group and gift wrap from International Greetings.
“We are incredibly excited to see this range launch,” says Stacy Scimia, director, retail and softlines, CPLG UK. “The Grinch is a classic Christmas staple, and it’s been great to work with our licensees and Primark to bring this collection to stores in such a big way.”
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