Dr. Seuss Enterprises Goes Green for New Partners

Dr. Seuss teams with the Oriental Trading Company and Williams Sonoma for new Grinch licensing deals.
License Global

October 17, 2019

Dr. Seuss Enterprises Goes Green for New Partners

Dr. Seuss Enterprises has announced licensing agreements for the

Grinch

property with Oriental Trading Company and Williams Sonoma.

The Oriental Trading Company deal sees the party supplies company developing a line of

Grinch

decorations, toys, novelties, craft supplies, stationery and educational products. Items will be sold in bulk to accommodate the holiday market. The partnership marks Oriental Trading Company’s first licensing deal with Dr. Seuss Enterprises.

For Williams Sonoma, the home goods company will develop a line of

Grinch

-themed homeware and kitchenware. Items from the collection include

Grinch

-styled aprons for both children and adults.

The

Grinch

license has previously been leveraged for holiday collabs with brands such as

Forever 21

.

Subscribe and receive the latest news from the industry.

Join 62,000+ members. Yes, it’s completely free.

You May Also Like

Loading..

Report

Loading..

This site uses cookies to provide you with the best user experience possible. By using License Global, you accept our use of cookies.