will leverage its knowledge of 29 markets including China and the United States, and will connect its global portfolio of brands including
Vogue, GQ, Glamour and Wired.
will operate as a separate entity from
and as an independently operated publishing group. Rooted in facts and data, the title will analyze trends and global market dynamics. The editorial team will spotlight the intersections between fashion and corresponding industries, such as technology.
"In a landscape of media consolidation, the launch of a new global title is rare, " says Wolfgang Blau, president, Condé Nast International. "Nobody else in the world employs more fashion journalists than us; our global network of journalists, digital editors and researchers are immersed in the relevant fashion trends in all inhabited continents, which gives the
team access to an unparalleled depth of knowledge, from local design trends to changes in manufacturing, training,
will be edited by Lauren Indvik, a business and fashion journalist and the former editorial director of
For the past two years, she has overseen the
International news and function team in London, partnering with
’ content will provide:
- An analysis of trends in the fashion industry such as design and manufacturing, marketing, distribution, show production and talent search;
- A look at the impact of wider global market dynamics including climate change and geopolitics;
- Insight into cultural patterns and changes that will impact retail and;
- Coverage of technological and scientific advances that will affect the ways products are produced, marketed and sold.
will kick off with a newsletter and will mark a new approach to launching products at Condé Nast. Users can subscribe to
beginning Jan. 29.
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