'Clifford' Returns with New Deals

Scholastic’s Clifford the Big Red Dog is back with a new television series, book line and licensing program.

October 2, 2018

The new “Clifford the Big Red Dog” TV series is produced by Scholastic Entertainment and will debut in the U.S. on Amazon Prime Video and PBS Kids in fall 2019.

The first 13 episodes will be available in January 2020.

“Clifford the Big Red Dog has been a beloved friend to children and families around the world for more than 50 years through the popular and enduring Scholastic books by Norman Bridwell,” says Debra Dorfman, vice president and publisher, global licensing, brands and media, Scholastic. “With a new television series, licensing program, movie and more on the way, we’re delighted to help reinvigorate the larger-than-life brand with a wide-ranging publishing program that will introduce Clifford, Emily Elizabeth and their friends to today’s young readers in fresh and exciting ways.” Scholastic will also debut a series of new Clifford titles.

The first three titles will hit the U.S. market in 2019 and explore the themes of swimming (in May) and back-to-school (in July). A “Welcome to

Birdwell Island”-themed book will coincide with the launch of the show. Additional books will be released throughout the year.