December 13, 2021
Justin Kan, co-founder, Twitch, has announced that he will be launching a new marketplace for gaming NFTs called Fractal.
The company already has partnerships with gaming studios that will be dropping new NFTs on the platform in the coming weeks. Players will be able to buy gaming NFTs directly from Fractal gaming partners as well as discover, buy and sell gaming NFTs from other players.
"I spent an obscene amount of time farming gold on MMOs and that's before there was any sort of durable value," says Kan. “The shift to in-game assets being NFTs on a blockchain will unlock real ownership for players, and new layers of programmability and interoperability in games. Developers will be able to make all sorts of new experiences on top of NFT games. That's the future we are excited to build."
Fractal was founded by individuals with experience in gaming and e-commerce. Justin Kan, president, was previously co-founder of Twitch. Robin Chan, head of business development, was the founder of XPD Media which was acquired by Zynga and was previously head of Zynga Asia. David Wurtz, chief product officer, was co-founder of Google Drive and an advisor to Shopify. Mike Angell, chief technology officer, was previously at Fast and Shopify.
The exclusive NFTs dropping on Fractal will be items that give players abilities and experiences within upcoming games. Fractal is focused on crypto gaming companies that are building fun and engaging games.
"Gaming companies want to partner with us because we are industry veterans who are building for their needs," says Chan. "We've seen an influx of traditional developers who want to build a crypto experience, and we are excited to support them."
Those interested in getting early access to Fractal can join their Discord here.
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