April 7, 2022
Paramount Global and RECUR have announced that “Star Trek” will be the first NFT digital collection to drop from their multi-year partnership to bring Paramount’s entertainment brands and characters to the metaverse. Star Trek digital collectibles will be available April 9 through Paramount.xyz, the online portal to access Paramount’s IP and franchises in the form of NFTs.
Through the platform, Paramount and RECUR have created a unified environment where fans can buy, collect and trade NFTs as digital collectibles across Paramount’s portfolio of brands, including Paramount Pictures, Nickelodeon, Comedy Central, MTV, BET, CBS, Showtime Networks and more. “Star Trek” is the first franchise to launch and will be followed with collectibles from Nickelodeon and Paramount Pictures. Paramount.xyz allows fans to build a community, engage with peers and unlock new, innovative and interactive experiences with properties and brands.
“Fans should be able to engage with our content wherever they are, including the metaverse,” says Pam Kaufman, president, consumer products and experiences, Paramount. “Paramount.xyz will offer one seamless digital collectible experience for fans across our key franchises, starting with ‘Star Trek,’ an iconic franchise that is forward-thinking, innovative and multi-generational. We are thrilled to have a space that is accessible to everyone and allows another expression of fandom.”
The “Star Trek” collectibles will be housed in the “Star Trek” Continuum, an experiential hub that will be the space for this first and future seasons of “Star Trek” NFTs. Here, fans will have the opportunity to own a piece of the franchise while embarking on an entirely new journey.
The “Star Trek” Continuum sale will take place for 24 hours only on April 9 starting at 11 a.m. EDT. There will never be more of these designs created and the minting window will only be open for 24 hours.
The Season 0 drop on April 9 will feature algorithmically generated starships, and no two will be the same. The starships will be unveiled on April 8 at 1:45 p.m. CDT during “Star Trek:” Mission Chicago, where RECUR will be hosting a star-studded panel with talent from the franchise. Fans around the world can tune in to RECUR’s YouTube channel to view a live-streamed unveiling of the coveted digital collectibles.
The journey continues later this year as fans can collect crew members in Season 1 and go on voyages around the galaxy to seek out new planets and get digital collectible rewards. Season 0 starship owners will be rewarded with a crew member NFT leading into Season 1, and in Season 2 fans can use their crew to go on missions in a play-to-earn game.
“Fans are looking for new ways to engage with their favorite shows and franchises, and our innovative ecosystem gives them a community to be a part of for years to come,” says Zach Bruch, chief executive officer, RECUR. “Through the introduction of Paramount.xyz and StarTrek.xyz, we’re providing fans with a unique way to embark on a journey to boldly go into the metaverse.”
Pre-registration for “Star Trek” Continuum is at StarTrek.xyz and the official Season 0 drop will open on April 9. Through the launch, RECUR and Paramount will be dropping 20,000 “Star Trek” digital collectibles with an additional 2,000 in reserve. Continuum holders will get access to exclusive perks, events and the expanding content available to the NFTs digitally and in real life.
For more information, visit Paramount.xyz and StarTrek.xyz.
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