Westend Styles Jiffpom Apparel

Social media star Jiffpom has tapped U.K.-based Westend Clothing to develop a range of branded apparel.

Westend Clothing will now create a range of Jiffpom-branded clothing, including nightwear and loungewear, as well as accessories, for children and adults.

Jiffpom is a social media star with 3 million followers on Instagram and almost 1.5 million likes on Facebook.