Universal Music Group, BandLab Announce Partnership Focused on AI

Two will develop new and enhanced commercial and marketing opportunities for UMG-signed and BandLab Native Creators.

License Global, Content Editor

October 25, 2023

1 Min Read
BrandLab Technologies and Universal Music Group logos, respectively.
BrandLab Technologies and Universal Music Group logos, respectively. Universal Music Group

Universal Music Group (UMG) and BandLab Technologies, the parent company of music creation platform, BandLab, have announced plans for an expansive, industry-first strategic relationship concentrated on artificial intelligence (AI).

Centered on empowering the next generation of artists, including within BandLab’s global community, the alliance will advance the companies’ shared commitment to the ethical use of AI and the protection of artist and songwriter rights.  

“We welcome BandLab’s commitment to an ethical approach to AI through their accessible technology, tools and platform,” says Sir Lucian Grainge, chairman, chief executive officer, Universal Music Group. “We are excited to add BandLab Technologies to a growing list of UMG partners whose responsible and innovative AI will benefit the creative community.” 

“BandLab Technologies and our wider Caldecott Music Group network is steadfast in its respect for artists’ rights and the infinite potential of AI in music creation, and we believe our millions of users around the world share in this commitment and excitement,” says Meng Ru Kuok, chief executive officer, founder, Caldecott Music Group and chief executive officer, BandLab Technologies. “Though new technologies offer unbelievable possibilities to break down more barriers for creators, it’s essential that artists’ and songwriters’ rights be fully respected and protected to give these future generations a chance of success. As demonstrated by BandLab embracing the Human Artistry Campaign principles and this collaboration with UMG, we are committed to getting it right. Through our joint efforts, we anticipate a future of music that is innovative, rewarding and endlessly inspiring.” 

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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