The frozen beverage brand brings the flavors of “Ghostbusters: Frozen Empire” to life as movie arrives in theaters March 22.

License Global

March 6, 2024

1 Min Read
“Ghostbusters: Frozen Empire” limited-edition cups, The ICEE Company
“Ghostbusters: Frozen Empire” limited-edition cupsThe ICEE Company

The ICEE Company has announced a promotional collaboration with the newest chapter of Sony Pictures’ franchise, “Ghostbusters: Frozen Empire.” Fans can bring home the flavors of the ghost-fighting team with new ICEE flavors and limited-edition cups.  

The Ghostbusters lineup of ICEE flavors includes reimagined fan-favorites, Boo Raspberry and Red-1/Cherry-1, tangy Slimer’s back as well as the new Mischievous Mini-Puft flavor. The new limited-edition Mischievous Mini-Puft unleashes the sweet flavor of marshmallow in a frozen carbonated beverage.  

Fans can enjoy the ICEE flavors of the new “Ghostbusters” adventure at retailers nationwide, including Target, Dodge’s Southern Style, Showcase Cinemas, Santikos, Cinepolis, Jacksons Food Stores, Hy-Vee, Main Event, Krystal, Pilot and Flying J, Safeway, Tom Thumb, Vons, Checkers and Rally’s and Albertsons. SLUSH PUPPiE fans can also experience these flavors at participating Hy-Vee and Safeway locations.  

“We are excited to bring the fun of ‘Ghostbusters’ to life,” says Kimmra Hingher, vice president, marketing, The ICEE Company. “Both ICEE and ‘Ghostbusters’ are cross-generational brands that adults and kids can enjoy, and we are thrilled to help bring the latest installment to life with a range of limited-edition flavors inspired by the movie franchise. While most of the flavors are a fun new take on some of our most beloved ICEE classics, Mischievous Mini-Puft is a completely new flavor profile for us, so fans of all ages can let the kid out with this playful addition.” 

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