The Swan Princess to Bring Magic to Retail

Lawless Entertainment, the brand licensing agent for The Swan Princess, has launched a new line of apparel inspired by the franchise in a deal with MSMG.

MSMG has tapped apparel manufacturers INX Printing, Haaseline Entertainment and CPG Product Placement Group to create a line of t-shirts, hoodies and more that celebrate the animated musical fantasy film as well as its sequels.

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