Sony Pictures Debuts Collabs, Themed Products Ahead of ‘Ghostbusters: Frozen Empire’ Release

Sony Pictures Consumer Products has announced new products collaborations for the “Ghostbusters” franchise. The consumer products program, anchored by licensees, including Hasbro, Funko, Timberland and Kellogg’s, aligns with a new phase in the “Ghostbusters” franchise, marked by the arrival of Sony Pictures Entertainment’s latest film, “Ghostbusters: Frozen Empire,” which premieres March 22.

“As we embark on the newest adventure in the ‘Ghostbusters’ franchise, a property that has been uniting fans across the world for generations, we’ve developed a truly robust consumer products program that invites fans to evoke the excitement and adventure of ‘Ghostbusters: Frozen Empire’ into their own lives,” says Jamie Stevens, executive vice president, worldwide consumer products, Sony Pictures Entertainment. “Complete with fun, unique and high-quality merchandise that spans categories, our collection is an open invitation for fans to embark on a thrilling and chilling journey as they gear up for the ‘Ghostbusters: Frozen Empire’ theatrical release and as they celebrate the franchise well beyond.” 

The following licensees for “Ghostbusters” have products available for purchase or preorders:

Timberland – Timberland x “Ghostbusters” Premium 6-Inch Wheat Nubuck and Timberland x “Ghostbusters” Premium 6-Inch Black Nubuck with Camo, reimagined from the Original Timberland Boot with inspiration from the movie’s ties to New York City and nods to the “Ghostbusters” universe.

Wuxly – Capsule collection includes “Ghostbusters” signature red parkas, caps, T-shirts, sweatshirts and hoodies.

"Ghostbusters" Red Parka, Wuxly

Hot Topic – New fashion collection includes glow-in-dark Slimer apparel and accessories to launch later this month in Hot Topic stores and online.

Glow in the dark Slimer apparel, Hot Topic

Mad Engine and Ripple Junction – Apparel and accessory programs. 

Hasbro – Variety of toys and action figures based on the movie, allowing fans to save the world from a second ice age. The collection includes:

"Ghostbusters" Zap & Blast Proton Blaster 15, Hasbro

Funko – Expansion of the collection of six Pop! Viny action figures, including collectible editions of Phoebe Spengler, Gary Grooberson, Ray Stantz and more.

Ray Stantz Funko Pop!, Funko

Interactive collaborations

Kellogg’s – Kellogg’s Rice Krispie Treats featuring “Ghostbusters” sprinkles. 

Rice Krispie Treats featuring "Ghostbusters" sprinkles, Kellogg's

Pop Culture Coffee – Limited-run coffee inspired by the film; official “Ghostbusters: Frozen Empire” coffee available in the U.S. directly from Popculturecoffee.com and at select specialty retailers and conventions nationwide.

Dark Horse Comics – New four-issue series, “Ghostbusters: Back in Town,” hits comic stores March 27.

“Ghostbusters” merchandise is available worldwide with numerous licensees offering apparel, accessories, novelties and gifts, stationery and collectibles, including specialty retailers, Forbidden Planet (U.K.) and Pyramid (U.K., Europe), as well as SHIPS (Japan) and Grace Co., Ltd. (Japan).

Streetwear retailer, Culture Kings (Australia), will introduce a classic “Ghostbusters” program in March. Suburbia (Mexico) will be the Frozen Empire retail home with a boys’ apparel program from Aurimoda S.A. de C.V. (Mexico).

Continuing momentum into the fall, fans can dress as their favorite “Ghostbusters” character on Halloween, with exclusive lines of costumes and accessories from Disguise (costume division of JAKKS Pacific), Party City, Spirit Halloween and Fun.com.